Introduction Workshop · Two days · Online · 18 & 19 June 2026
TTC101: Introduction to Team Coaching
A two-day grounding in Organisational Transactional Analysis concepts and application
The gateway into the Organisational TA pathway. This two-day online workshop gives you a thorough, practical introduction in how to use Transactional Analysis to understand, diagnose and develop groups and organisations - led by Sari van Poelje (TSTA, EMCC Master Coach and director of Intact Academy) whose 40 years of experience includes Shell, KLM, EMI Music and ASML.
Fee per person - £295
Two-day workshop
Trainer • Sari van Poelje
Online
Fee • £295
18 & 19 June 2026
EMCC • EATA/ITAA pathway
About the workshop
From concepts to practice - in two days
Drawing on Eric Berne's foundational text Structure and Dynamics of Groups and Organizations, this two-day workshop introduces the core model of Organisational TA in a way that is immediately applicable.
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You will learn to read an organisation's structure, understand its psychodynamics, identify where the real levers of change are – and leave with a concrete action plan for your own practice.
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The workshop combines short theoretical presentations with case analysis, discussion, exercises and peer reflection. It is experiential by design – you will learn by doing, not just by listening.
TA Practitioners
If you have a background in Transactional Analysis - in the psychotherapy, counselling or educational field - this workshop offers a clear and structured introduction to how those same concepts apply at the group and organisational level.
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You will recognise the theoretical roots while discovering something genuinely new: how ego states, scripts, transactions and life positions manifest in systems rather than individuals - and what that means for practice.
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This workshop is also the recommended starting point if you are considering the advanced pathway towards EMCC accreditation or the CTA qualification in the organisational field.
Coaches, consultants & HR leaders
If you work with organisations — as a coach, OD consultant, HR business partner, mentor or in a leadership role - this workshop gives you a rigorous, psychologically sophisticated framework that goes well beyond the usual organisational models.
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No prior knowledge of Transactional Analysis is required. The workshop has been designed to be fully accessible whether or not you have a TA background, while offering enough depth to be genuinely useful to practitioners who do.
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It is also the starting point for the advanced programmes, TAO2 and TAO3, where EMCC Senior Practitioner accreditation and the CTA qualification pathway begin.
Is this for you?
Who should attend
This workshop is designed for anyone who works with groups or organisations – and wants a psychologically grounded framework for making sense of what goes on in them.
The three-level framework
Berne’s three-level model of organisational structure
The workshop is built around Eric Berne's systemic model of how organisations actually work – at three distinct but interconnected levels.
Level
Type
What it includes
What it shapes
Public/ Organisational
Organisational structure
Org chart, roles, boundaries, schedule, the canon (governing rules)
Leadership, membership, who can do what and when
Public/ Individual
Individual structure
Personnel chart, location & seating, personas
Group dynamics, group law, cooperation contracts
Public/ Psychodynamic
Psychodynamics
Group imago, transactions, personalities as experienced
Culture – the lived experience of belonging to this organisation
Effective organisational change requires working at all three levels. The congruence – or lack of it – between them determines whether an organisation thrives or struggles.
Outcomes
What you will be able to do
By the end of the two days, you will have a working model you can apply immediately.
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Diagnose the key issues in a group or organisation using Berne's three-level framework
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Understand how public structure shapes – and limits – what is possible for leaders and members
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Recognise how group culture emerges from psychodynamic patterns and transactions
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Identify where real change is possible and at which level to intervene
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Create a clear action plan for developing a specific group or organisation
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Apply this framework as a coach, consultant, mentor or leader in your own practice
Day one
Reading the organisation
We begin with the public structure of organisations - how they are formally constituted, how boundaries and roles are defined, and how the canon (the organisation's governing rules and norms) shapes what leaders and members can and cannot do. We look at how individual structure - the real people behind the org chart - introduces dynamics, personas and the group law that governs cooperation. By the end of the day, participants can map an organisation at these two levels and begin to identify the structural factors shaping its behaviour.
Day two
Working with culture,
change and intervention
Day two moves into the psychodynamic level - the culture of an organisation, the group imago each member carries, and the patterns of transaction that maintain or undermine organisational health. We explore how to diagnose misalignment between the three levels, why change so often fails to take hold, and where the real leverage points are. Participants work with a real case - their own organisation or one they know well - to diagnose, define the key issues and build a concrete action plan for development.
Programme content
The two workshop days
Each day is structured around a core theme, with theory, case analysis, group exercises and reflection woven throughout.
How the workshop works
Learning by doing
The workshop is experiential by design. Theory is introduced briefly and then immediately applied through case work, exercises and discussion.
Theory inputs
Short, focused presentations introducing each element of the model - clear, accessible and directly linked to practice throughout.
Case analysis
Working with real organisational cases - your own and others' - to apply the model, practise diagnosis and develop your eye for what is really going on.
Action planning
You leave with a concrete action plan for a specific group or organisation – a real deliverable you can take back into your professional practice immediately.
Workshop leader
Sari van Poelje
Drs (Organisational Psychology, Leiden) · TSTA · EMCC Master Coach, Master Team Coach & Master Supervisor · MSc Systemic Team Coaching · MSc Supervision · Director, Intact Academy · Co-founder, Radical Team Coaching · VP EATA · VP ITAA
Sari van Poelje has been teaching Organisational TA for 40 years and is one of the world's foremost authorities on the subject. She holds a Doctorandus (Drs) in organisational psychology from the University of Leiden – the Dutch equivalent of a Master's degree, earned after seven years of study – and spent 23 years as a senior director in multinationals including Shell, KLM, EMI Music and ASML before devoting herself full-time to coaching, training and the development of organisational TA practice.
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Through Intact Academy, she has trained more than 3,600 coaches, consultants and leaders across 14 countries. She has published five books and over 34 articles on leadership, coaching and organisational change, and has held Vice-Presidential roles at both EATA and ITAA.
Her teaching is known for its clarity, its warmth and its capacity to make complex ideas feel immediately usable. This workshop distils 40 years of thinking and practice into two days.
Dates and fees
2026 Dates
Two-day workshop · Online · 18 & 19 June 2026
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Register your interest to be notified as soon as booking opens.
The workshop runs annually as part of the Organisational TA pathway.
Workshop fee
£295 per person
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All participants pay the same rate.
No organisational surcharge applies to this introductory workshop.
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The fee includes:
Both workshop days (full attendance)
All course materials and handouts
Certificate of attendance
Access to the online learning platform
Your training journey
Where does TTC101 sit in the pathway?
TTC101 is the first stage of the Organisational TA pathway and is the bridge between the introductory webinars and the advanced programmes.
It is the starting point for TAO2 (Executive Coaching Bootcamp) and TAO3 (Transformational Team Coaching), both of which lead to EMCC Senior Practitioner accreditation and contribute hours towards the CTA examination in the organisational field.
The pathway
STEP 1
Short introductory webinars
STEP 2 - YOU ARE HERE
TTC101: Introduction to TA in Organisations · Starter
STEP 3
Foundation Certificate in TA - Foundation
STEP 4
TAO2: Executive Coaching Bootcamp · Advanced
STEP 5
TAO3: Transformational Team Coaching · Advanced
STEP 6
CTA Examination · EATA / ITAA and EMCC Accreditation
Ready to begin?
Places on the TTC101 workshop are limited. Book new or contact us with any queries.
Questions? Call us on 07927 557217 or email enquiries@physisscotland.co.uk